Introducing Old Money, Pakistan's pioneering knitwear brand, where tradition meets luxury. Step into a world of refined elegance, where the art of premium craftsmanship meets the finest materials. Discover our exquisite collections, me
Cotton: Soft, breathable, and effortlessly elegant
Woolen: Warm, rich, and indulgently textured
Twill: Durable, versatile, and infused with timeless sophistication
Acrylic: Vibrant, lightweight, and perfect for making a statement
Cashwool: Sumptuous, soft, and the epitome of indulgence
At Old Money, we're not just creating knitwear – we're curating an experience. Join us on this journey, where every stitch tells a story of excellence, and every piece is a testament to the art of Old Money.
for Your Luxury Fashion Brand
Brand Story
In a world saturated with fleeting trends and mass production, we set out on a journey to create something timeless. Our story began with a vision—to bring the essence of luxury, sophistication, and craftsmanship to Pakistan, where the fashion market yearned for a brand that stood for more than just clothing. Inspired by the heritage of Ralph Lauren and the understated elegance of Loro Piana, we aimed to redefine how Pakistanis perceive luxury fashion.
Our journey is more than just producing garments; it’s about crafting a lifestyle. We believe in the power of clothing to evoke emotions, elevate confidence, and express one’s identity. In a market where options are plentiful but distinction is rare, we saw an opportunity to fill a gap—a gap for quality, authenticity, and exclusivity.
Uncompromising Quality and Refined Aesthetics
Our Philosophy
We are driven by an uncompromising commitment to quality, using only the finest materials sourced with utmost care. Each piece we create tells a story of meticulous craftsmanship, thoughtful design, and attention to detail. We believe in creating garments that stand the test of time—both in style and durability. Our collections are inspired by classic aesthetics yet tailored to resonate with the modern Pakistani consumer.
A Brand with a Purpose
Our Promise
We aim to be more than just a clothing brand. Our goal is to elevate the Pakistani fashion landscape by introducing a new standard of luxury. We want to redefine how people experience clothing—by offering pieces that aren’t just worn, but cherished. We want to inspire our customers to embrace sophistication, elegance, and confidence in every aspect of their lives.
Elevating the Pakistani Fashion Landscape
Our Goal
We aim to be more than just a clothing brand. Our goal is to elevate the Pakistani fashion landscape by introducing a new standard of luxury. We want to redefine how people experience clothing—by offering pieces that aren’t just worn, but cherished. We want to inspire our customers to embrace sophistication, elegance, and confidence in every aspect of their lives.
Join Us: Be Part of the Movement
We invite you to be part of our journey as we set a new benchmark for luxury fashion in Pakistan. Together, let’redefine style, create new traditions, and celebrate the spirit of elegance that’s uniquely want to highlight.buying a sweater; you’re investing in timeless pieces that elevate your everyday style.
Posoch is dedicated to bringing you premium fashion that combines practicality with luxurious charm. Join us in redefining modern fashion, one sweater at a time.